What it includes
Brand strategy Positioning Naming Visual identity Verbal identity Messaging Guidelines
DEFINE
Nobody understands us.
Brand transformation. We clarify what makes the business different, sharpen its position and create a brand people can recognise, understand and trust.
Start a conversationBrand strategy Positioning Naming Visual identity Verbal identity Messaging Guidelines
Rebrands, growing companies, new ventures and repositioning.
$3K-$10K+
Every engagement is shaped around the business, but the shape of the work is consistent. This is the path.
We get inside the business: what it sells, who buys, why they choose, and what gets in the way of choosing.
Decide what the business stands for and who it is for, then write the argument for choosing it.
Name, logo, typography, colour and the visual system that carries the position.
Voice, messaging and the words the business uses about itself, everywhere it speaks.
Guidelines and working files, so the brand still holds up long after we leave.
Monthly engagements, with a minimum commitment agreed before we start. Scope is confirmed in writing after the first conversation.